The development of any innovation easily becomes a long and arduous process. The advancement of that innovation into a usable product starts another journey entirely. In this case, at Tufts University's Center for Engineering Education and Outreach (CEEO), we developed PaperBots to address a perceived, cost-driven opening in that educational technology marketplace. This innovative product is an inexpensive means to present engineering education and design-based lessons in a classroom, and the development of it provided an effective lesson to the graduate students involved in innovation and entrepreneurship within a very specialized and unique market. We convened a multidisciplinary team and made use of feedback from a wide range of sources to develop a product, business model as well as distribution methods that address the issues discovered upon examining that field and overcoming its difficulties, preparing the product for eventual entry into the market.